Between 2021 and 2022, we collaborated with Unilever to develop comprehensive campaigns for three of its most iconic brands: AXE, Skip, and Knorr. Each project involved a tailored approach, ranging from visual concept development to execution across digital platforms, social media, and in-person events.
Created the campaign’s Key Visual, combining bold, high-energy graphics aligned with AXE's vibrant brand identity.
Designed 3D packaging using Maya, featuring dynamic splash elements to visually amplify the product's impact.
Produced animations for social media and large-scale screens at Antel Arena, Uruguay’s premier event venue.
Institutional content and inclusive brand activations:
We designed the visual identity and graphic assets for a campaign focused on raising awareness among retail staff in the fashion industry about the importance of inclusive and respectful customer service. The project involved the creation of a range of editorial and print materials, including notebooks, certificates, signage, and visuals used during a series of in-person workshops and conferences. Informed by a joint study between Unilever and Provokers, which highlighted the social barriers faced by consumers—particularly around body image, age, and gender identity—the campaign aimed to foster more empathetic retail environments. To ensure authenticity and relevance, we worked closely with the LGBT+ Chamber of Commerce and psychology professionals to develop content that was not only inclusive but also actionable and accessible.
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For Knorr, we developed the campaign’s Key Visual, establishing an approachable and friendly visual identity that reflected the brand’s commitment to healthy living. The project centered around the design of a complete series of weekly meal planners that encouraged nutritious eating habits through practical and easy-to-follow layouts. All assets were adapted for digital platforms, with animated content and weekly posts specifically designed for social media to engage and support audiences in planning their meals in an accessible and consistent way.
Unilever is one of the world’s leading consumer goods companies, with a diverse portfolio that includes top brands in personal care, home cleaning, and food products. In Uruguay, Unilever maintains a strong local presence with iconic brands such as AXE, Skip, and Knorr, each with a distinct identity and a deep connection to consumers. Through campaigns developed in collaboration with IPG Mediabrands, we helped enhance the visual communication of these brands by aligning creativity, social purpose, and digital strategy.
Our work with Unilever and its brands involved a comprehensive range of creative services designed to deliver consistent, impactful, and engaging brand experiences. From crafting bold visual identities and designing high-quality print materials to producing dynamic digital content and developing targeted content strategies for social media, we ensured that every touchpoint reinforced the brand’s values and connected meaningfully with their audiences. Below are the key services we provided throughout these projects:
We build bold and cohesive brand identities that communicate values and resonate with audiences. From concept to full visual systems and brand expressions.
We craft high-quality printed materials for campaigns, events, and internal communication—certificates, notebooks, packaging, signage, and more.
We create compelling visual content for both physical and digital environments, including animations, social media assets, and content for live events.
We develop visually-driven content strategies tailored to digital platforms, combining motion graphics, storytelling, and ongoing campaign planning. ahceme un parrafo introductirio de esto par aluego poner los hitos como los prsentaste